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What’s next in CX?

  • 3 Ways to Humanize the Customer Experience
    As everything goes digital, it’s easy to put tech over people. But today’s customers say they want more humanity and personalized attention from brands. Here’s how companies can humanize the customer experience.
  • 5 Reasons Why Brands Need to Care About Customer Emotions
    Traditionally, CX has been a data-centered discipline. But more brands know they must focus on the human side of CX. Here’s 5 reasons why every brand needs to tune into customer emotions.
  • Your Customers Are Leaving. Do You Know Why?
    Mistakes happen. And sometimes customers complain. But customers often harbor negative sentiment–but don’t say a word to the brands that make them unhappy. That can lead to defections. Here are three tips to uncover latent customer dissatisfaction–and address it.

There is a human being behind every digital interaction.

Published Articles + Press

Do You Know Your Ratio of Positive to Negative CX Feedback?

It can take 40 or more positive reviews to make up for a single on-star review. You need strategies to stay on top of your CX feedback. Read more >>

5 Small CX Actions that Can Yield Big Results because

Yes, a CX initiative can be a huge undertaking. And that can feel intimidating. But setting smaller milestones can help you move ahead. Read more >>

The Link Between Customer Experience and Revenue

Customer experience is more than a feel-good initiative. In fact, CX programs can deliver bottom-line results for businesses. Read more >>

About Us

CX Conversation provides insights and trends on customer experience. We advocate for a human-centric approach to CX that focuses on two-way conversations between customers and brands.

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